Why You Need Affiliate Royale for Your Affiliate Marketing Program

Affiliate marketing is great way to help promote a fledgling product you’re proud of. Of course, you may already know this, but getting started could cause you a few headaches if you don’t know how to go about it.

However, with a tool such as Affiliate Royale, you’ll have practically all of the affiliate management tools you need to run a successful program. You’ll be able to keep track of your affiliates quickly and easily, directly from your WordPress dashboard.

In this post, we’ll firstly discuss the aspects that make an affiliate marketing program successful. You’ll then be introduced to the Affiliate Royale plugin – including its three main elements – and why you need them in order to create a stellar affiliate marketing program. Let’s get started!

The Aspects of a Successful Affiliate Marketing Program

While everyone defines success differently, a winning affiliate marketing program relies on two essential components. They are:

  1. A quality product.
  2. Clear and stated objectives.

Of course, we’re assuming you already have a great product you’re proud of. As for the second element, defining your goals enables you to choose the right affiliates for your program and set the correct commission rate. Your goals need to be clearly defined, such as “I want to increase sales by X% within six months”, and doing so at this stage should be a simple process. However, it’s a rabbit role you could get lost down if you lose focus.

Choosing the right affiliate management tool is also important. Firstly, the right choice enables you to stay in close contact with your affiliates, which shows professionalism and solid leadership.

Secondly, an affiliate management tool can provide you with the information you require to make informed decisions about how to optimize your affiliate marketing. You’re able to closely track affiliate stats, as well as keep an eye on your program’s goals (and how well you’re meeting them).

Why You Need Affiliate Royale for Your Affiliate Marketing Program (3 Key Elements)

Of course, we recommend Affiliate Royale for tracking your affiliates. It’s an all-in-one management tool with three key elements that make up the bulk of its value.

The Affiliate Royale plugin.

You’ll firstly need to purchase and download the plugin, then follow the simple installation instructions. You’ll then find the Affiliate Royale menu on the left-hand side of your WordPress dashboard. This is the plugin’s jumping off point and where you’ll begin each session.

Now, let’s get acquainted with Affiliate Royale’s three key elements, and take a look at why you need them for your affiliate marketing program.

1. You Get to Leverage a Powerful Admin Screen

The main admin screen is where you’ll configure all of your program’s settings. With the plethora of configuration options available to you, you can create a personalized program that works for you and your affiliates. To begin, navigate to Affiliate Royale > Options:

The Affiliate Royale plugin menu

Here you’ll find the bulk of the options, including your commission level settings and payment options:

Affiliate Royale Options menu

Your first step will be to add some commission levels. You can have an almost unlimited number, and adding them is as easy as navigating to Options > Commission Settings:

Affiliate Royale add commission levels

Once here, click add level and enter your commission percentage. Additionally, you can check the Recurring Commissions box if you’d like to pay affiliates each time a subscription is renewed, or leave it unchecked if you’d like affiliates to only receive a one-time payment.

Once you’re done here, you’ll want to configure your affiliate settings by navigating to the Options page, then selecting the Global Affiliate Settings drop-down. Here, you’ll find options for setting affiliate payment gateways, their registration options, and a signup agreement.

2. It Offers a Personalized Affiliate Dashboard

Next up is the Affiliate Dashboard. This enables your affiliates to track their stats from a personalized dashboard, access any links and banners you’ve created for them, and view their payment history. They can also update their profile and even change their payment options:

Affiliate dashboard affiliate stats

To configure this feature, go to Options > Dashboard Settings. You can add a personalized welcome message and even add additional navigation pages:

Affiliate Dashboard settings

These simple settings make it quick and easy to set up a functional dashboard for affiliates. What’s more, your affiliates will be able to track their progress with comprehensive stats!

3. You Can Integrate Other Tools to Maximize Your Marketing Program

Affiliate Royale offers a number of integrations to help you with your affiliate marketing program. Some require zero configuration, while others may require a bit of tinkering on your end.

Many of the popular integrations – including WooCommerce, WP eCommerce, and MemberPress – require no configuration whatsoever. For others (such as PayPal), you’ll be required to make some tweaks. Let’s take a quick look at how to integrate PayPal with Affiliate Royale.

Firstly, you’ll need an active PayPal account before following the integration instructions to the letter. Failure to do so may cause your affiliate commissions to go unrecorded. You can optionally set up Affiliate Royale to record refunds and process recurring payments. In a nutshell, you’ll need to toggle the functionality within PayPal before pasting a URL into the Notification URL field.

Once you’ve fully configured the integration, the final step will be to navigate to Options > Payment Integrations to finish the set up:

Payment Integration

There are plenty of other integrations to choose from, which only serves to enhance your affiliate marketing program.


Whether or not you’re experienced with creating affiliate marketing programs, a full-featured management tool is an absolute must. That’s where Affiliate Royale comes in. It offers you a number of premium features to help create you program and meet almost all of your needs.

In this post, we’ve introduced you to the three main elements offered by Affiliate Royale and why you need them for your program. Let’s recap them quickly:

  1. A powerful admin panel. Keep track of all aspects of your business including transactions, payments, and affiliate stats.
  2. A personalized affiliate dashboard. Enable affiliates to keep an eye on their affiliate stats and manage their accounts.
  3. Popular tool integrations. Seamlessly integrate your affiliate marketing program with a number of helpful third-party services.

Do you have any questions about getting started with Affiliate Royale, or how to best utilize its features? Let us know in the comments section below!

4 Key Tips for Affiliate Marketing Beginners

As a new affiliate marketer, it’s not uncommon to feel overwhelmed. After all, the affiliate marketing industry is vast, and the amount of information you need to absorb on the topic to get started can be mind-boggling.

Fortunately, getting started doesn’t need to be difficult or time-consuming. Once you have a solid plan in place, you can effortlessly build a strong foundation your affiliate marketing business can grow on.

In this post, we’ll offer up four beginner affiliate marketing tips you need to know. You’ll learn why each tip is important to success, and how you can go about implementing them within your own business. We’ll also give you a glimpse into Affiliate Royale and how it can help you achieve your marketing goals.

Let’s get started!

1. Choose a Profitable (Yet Fun) Niche

The niche you choose is perhaps one of the most important elements of your affiliate marketing site. It’s essentially the focus your site (and business) will take. Simply put, without a niche you don’t have a target audience. While marketing to everyone can impact your sales negatively, ‘niching down’ enables you to focus on gaining a steady following who will likely become customers.

While profitability is something to keep in mind, your interests should also play a key role in niche selection. To choose a niche that you love, and has a high chance of turning a profit, follow these three steps:

  1. Narrow down niche ideas by researching niche marketing keywords. Start with a large list of ideas, and whittle it down as you go along.
  2. Use Google to compare the competitiveness of chosen keywords. The less competitive the chosen keywords, the easier it will be for you to turn a profit.
  3. Decide whether the niche market is what you’re looking for. It’s okay not to pick the first niche you come to. Let the results of your keyword research guide you, and don’t settle.

Once you’ve chosen your niche, it’s time to narrow down your audience.

2. Know Your Audience

Your website’s audience can make or break your business, so it’s important you know who your audience is from the get-go – including what they want and need. By delivering the content they’re looking for, you build relationships, which is an important concept in affiliate marketing.

There are a few ways you can go about getting to know your audience:

  1. Conduct user surveys. Approaching your audience directly is the best way to learn more about them.
  2. Use Google Analytics. This will help you narrow down your target audience’s demographics and interests, enabling you to create relevant content.
  3. Partake in social listening. On social media you can monitor competition, track down customer ‘pain points’, and even identify business-building opportunities.
  4. Look to your competitors. What are your competitors doing to engage their target audience (which is likely aligned very closely with yours)? Take a few tips from their playbook, and add them to your own business plan.

Some of these may seem time-consuming. However, the investment is well worth it, as your audience relationships are everything.

3. Stick With Products You Know

The products you promote will (of course) vary by niche. However, one thing holds true no matter what niche you’re in: you should only promote products you’ve personally used.

As an affiliate marketer, trust is your most important asset. When you erode that trust by lying to your readers, it’s difficult – if not downright impossible – to gain it back.

Of course, the temptation to write content without using a product is tantalizing. However, you’re better off putting the work in to find quality products. For starters, you can:

  1. Promote products you already use. This is the simplest method by far – you can approach the companies of products you love to see if they have an affiliate program you can join.
  2. See what your competitors are using. If your main competitors swear by a particular product, why not give it a try yourself? Whether it’s a good product or not, you can provide the ins-and-outs to your own audience, and expand upon your competitors’ reviews.
  3. Ask your audience for suggestions. By testing products your audience swears by, you can directly target their needs.

Of course, each of the above options will still require you to extensively test out the products prior to promotion. However, that should be the fun part!

4. Track Your Affiliate Stats and Results

Simply put, affiliate stats can help you see which of your marketing efforts are working or not. This aspect of affiliate marketing can be overwhelming to beginners. However, when you break it down into simple steps, the process becomes a lot more manageable. Here are just two simple ways to begin tracking your affiliate stats:

  1. Track outbound links. Find out which of your affiliate links are performing best, and optimize those that aren’t for better click-through rates.
  2. Keep an eye on site traffic. Simply put, know where your traffic is coming from. Whether that’s search engines, social media, or another site’s outbound links, you should leverage the information to better target your site’s actual visitors.

Fortunately, there’s a plugin available that’s equipped to handle the above steps, and more.

The Affiliate Royale home page.

Affiliate Royale is an affiliate management plugin that enables you to leverage the information you gather to help improve your affiliate marketing numbers. There are myriad features that will help you to manage your affiliate marketing, starting with the Reports menu:

Affiliate Royale Reports menu

This provides you with detailed information on your affiliates, such as link clicks, top referrers, and the number of affiliate transactions completed. With this, you can effectively track your site’s affiliate program and make improvements where necessary.


There’s an abundance of information out there that beginning affiliate marketers can use to get started. However, it’s important to walk before you can run by focusing on the basics, then branching out as your business improves.

In this post, we’ve provided you with four key tips that you should focus on as a beginning affiliate marketer. To recap, we recommend you:

  1. Choose a niche.
  2. Know your audience.
  3. Stick with products you trust.
  4. Track your results using a tool such as Affiliate Royale.

Are there any affiliate marketing tips for beginners that we’ve missed? Let us know in the comments section below!